About Us
Let's plunge into the voyage of how it all was inspired
Our commitment of providing exceptional personally tailored mortgage solutions for your exclusive path to financial success and homeownership
Our Story
Michael Wood - President
We are a local, licensed, mortgage broker. As a mortgage broker we serve as a go-between where we perfectly match each borrower with the best mortgage loan for their situation. The autonomy keeps you armed – like bringing a bazooka to a knife fight – since we can shop multiple wholesale mortgage lenders on your behalf and give you access to more home loan options than a bank or online lender can offer.
The result is typically a cheaper, faster, and easier mortgage for you.
A little about Broaden Mortgage
Broaden Mortgage was founded by Michael and Elaine Wood who grew tired of the abusive sales tactics within the mortgage industry where dollars were favored over people. We wanted to form a company that concentrated solely on helping people get the mortgage that is best for their situation.
Broaden Mortgage was founded on these core principles:
- People First – At the end of the day, we are people before we are committed by a business relationship. We take pride in treating all our clients like they are family. Caring for each borrower is what sets us apart. From offering advice, to going above and beyond on a loan, we get a lot of satisfaction from getting the best terms possible.
- Teamwork – It takes a team to close a loan. From realtors to title companies, and the lenders that we partner with, we serve as an integral conduit to make the loan process quick and seamless. We carefully vet all that we partner with to ensure the best experience for our partners and clients.
- Continuous Improvement – Concentrating the principles of Lean Six Sigma, we work to identify bottlenecks and inefficiencies within our loan process. We also incorporate technologies to integrate tracking and communication with borrowers and realtors. These efforts have made it possible to close a loan in as little as 20 days.
- Right on PAR – In the mortgage industry the par rate is the medial point between discount points and a rebate for the rate. This means that any rate that we quote you, unless specifically requested or needed to qualify, will always be at no cost to you. There is never a worry about hidden discount points for a rate. We can apply discount points to lower your rate, but it will never be added without your knowledge and consent.
- Integrity – Trust is important in any relationship. A mortgage is the largest credit obligation most people incur. You can count on Broaden Mortgage to not only give you honest answers to your questions, but also to be very deliberate in ensuring that the terms of your loan are the most beneficial for you.
- Giving back – We believe in giving back. This comes in the form of giving back to military and first responders by offering a credit to reimburse the cost of the appraisal (up to $600). We also give back with community service. Mike, volunteers with the Jacksonville Sheriff’s Office as an Auxiliary Police Officer. Both Mike and Elaine also serve within our church as needed. The company continuously look for events that allow us to give back to the community.
- Communication – We believe that communication is key during the loan process. Not only keeping borrowers and realtors informed along the way, but also coming together to solve any issues that may arise during the process.
How We Can Help You
Broaden Mortgage has teamed up with multiple lenders that offer a variety of products that we have added to our lending network. These lenders are constantly evaluated on their efficiency and underwriting practices to ensure that they meet our standard for our clients.
Here are some of the things that you can count on with Broaden Mortgage:
- Transparency – We are fully transparent and will never attempt to hide fees to make a deal seem better. From discount points to compensation, we will be up front with all fees that are being charged.
- Dedication – From the minute that you submit your application for a pre-qualification you are considered family. We give every file the highest of priorities which leads to quicker underwriting times – ultimately getting you to the closing table as fast as possible.
- Variety – We are a mortgage one stop shop. Whether you are looking for a purchase loan to buy a new home, a refinance to capitalize on equity or get a better rate, Home Equity Line of Credit (HELOC), Reverse Mortgage (HECM), or an investor looking for a non-QM loan, we have solutions.
- Cheaper – As a mortgage brokerage, Broaden Mortgage keeps lender compensation low for the industry. This results in better pricing for mortgage interest rates on all our loans.
- Communication – We will make sure that everyone involved is in the know every step of the loan process. We communicate directly with realtors, title companies, and the lender to make sure that the process moves along smoothly.